Second Steps is an award-winning initiative from Southern Home Ownership.
If you own a Shared Ownership home and have outgrown the property, Second Steps allows you to sell the property and purchase a new home within London on the open market. Our Sales Service Team assists with the sale of your existing property and we also help with the onward purchase of your new property under the terms of the Shared Ownership initiative.
A new phase of Second Steps is now live!
Please submit your interest below and we'll be in touch via email with an application form.
Before applying please note that:
Free financial assessment available when you apply for the initiative. Complete the form below and apply today!
Register your details below and we’ll send you all the information you need to get things started.
In this policy when we refer to the ‘website’ we mean any of our websites or any other development specific websites, such as https://www.shosales.co.uk https://mysecondsteps.co.uk/ and
The term "personal data" refers to personally identifiable information about you, such as your name, date of birth, email address or mailing address and telephone number.
We receive personal data relating to you from you directly, but it may also be provided to us by third parties with whom you have a separate relationship.
By submitting personal data manually or in electronic form to us and/or by using our site you give your consent that all personal data that you submit may be processed by us in the manner and for the purposes described in this policy.
We provide your personal data to third parties for our limited business purposes or as permitted by law.
We use your data to provide services to you, correspond with you, meet our legal obligations and improve this site and our products and services. We store data for specified periods for our limited business purposes. You have certain rights, prescribed by law, in relation to the processing of your data, such as rights to request access, rectification or deletion of your personal data.
You can contact our Data Protection Officer by writing to Southern Housing Group, Fleet House, 59-61 Clerkenwell Road, London, EC1M 5LA or by email at firstname.lastname@example.org Notification of changes to this policy.
We are continually improving our methods of communication and adding new functionality and features to this site. Because of these ongoing changes, changes in the law and the changing nature of technology, our data practices will change from time to time.
If and when our data practices change, we will (as soon as practicable) post the changes on this site to notify you of the changes. We encourage you to check this page frequently.
What information do we collect?
You may use this site to register to receive additional information or services from us. We store the information you give us manually or electronically in our databases. When you register, we ask you for contact information like your name, postal address and email address.
Use of personal data
We will process your personal data in order to promote our products and services. We will use your personal data to develop the site to include more material that you like, and to introduce new features. We may process the information you provide voluntarily. This includes your names and identifying information, address and contact details, demographic details (optionally including sensitive personal data such as your faith, ethnic background and/or sexuality) and details of your domestic circumstances and finances.
The legal basis for this processing is to take steps, at your request, to enter into a contract for the provision of the property or a service. We may process your personal data that you have provided for the use of our services (‘service data’), whether by you or by any third party with whom you and we have a separate contractual relationship. The legal basis for this processing is either:
● The performance of a contract between you and us and/or taking steps, at your request,
to enter into such a contract
● Where we have no contract with you, you have consented to such processing in relation
to any contract you may have in place with the relevant third party.
We may process information contained in any enquiry you submit to us regarding products and/or services (‘enquiry data’). This may be processed for the purposes of offering, marketing and selling housing and other relevant products and/or services to you. The legal basis for this processing is your consent.
We may send you marketing information relating to properties of a type and/or in a location in which you have expressed an interest. The legal basis for this processing is our legitimate interests in marketing our housing and other service offerings, where permitted, or your explicit consent to receive these communications.
It's your choice
If you do not wish to receive information from us and want to be removed from our standard mailing list, please click the 'unsubscribe' button from the bottom of the email or email us at email@example.com
For a full explanation of your rights you can read guidance from the Information Commissioner’s Office at https://ico.org.uk/
In summary, your principal rights under data protection law are:
● the right to access
● the right to rectification
● the right to erasure
● the right to restrict processing
● the right to object to processing
● the right to data portability
● the right to complain to a supervisory authority
● the right to withdraw consent.
You have the right to confirmation as to whether or not we process your personal data and, where we do, to access the personal data, together with certain additional information. That additional information includes details of the purposes of the processing, the categories of personal data concerned and the recipients of the personal data. Providing the rights and freedoms of others are not affected, we will supply to you a copy of your personal data.
The first copy will be provided free of charge, but additional copies may be subject to a reasonable fee. You have the right to have any inaccurate personal data about you rectified and, taking into account the purposes of the processing, to have any incomplete personal data about you completed.
In some circumstances you have the right to the erasure of your personal data.
These might include if:
● the personal data is no longer necessary for the purposes for which it was collected or
● you withdraw consent to consent-based processing
● the processing is for direct marketing purposes
However, there are certain general exclusions of the right to erasure, for example where processing is necessary for compliance with a legal obligation or in connection with legal claims. In some circumstances you have the right to restrict the processing of your personal data. Where processing has been restricted on this basis, we may continue to store your personal data and will observe the restrictions on processing except in the case of processing permitted by applicable law (for example, in connection with legal claims or for reasons of public interest).
You have the right to object to our processing your personal data on grounds relating to your particular situation, but only that the legal basis for the processing is that it is necessary for:
● the performance of a task carried out in the public interest or in the exercise of any
official authority vested in us
● the purposes of the legitimate interests pursued by us or by a third party
If you make such an objection, we will cease to process the personal information unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing is for legal claims.
You have the right to object to us processing your personal data for direct marketing purposes, including profiling for direct marketing purposes. If you make such an objection, we will cease to process your personal data for this purpose.
To the extent that the legal basis for our processing of your personal data is consent, and such processing is carried out by automated means, you have the right to receive your personal data from us in a structured, commonly used and machine-readable format. However, this right does not apply where it would adversely affect the rights and freedoms of others
If you consider that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection. You may do so in the United Kingdom, the EU member state of your habitual residence, your place of work or the place of the alleged infringement.
To the extent that the legal basis for our processing of your personal information is consent, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing before the withdrawal. You may exercise any of your rights in relation to your personal data by written notice to us.
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